Build, launch and manage campaigns across channels
8 articles
Video, website traffic, leads, sales, app and local campaigns — and what each one is good at.
The guided flow from goal to live, step by step.
How to narrow reach without starving delivery, and how to curate AI keyword suggestions.
How budget is set, how it is spent day to day, and how to read cost per result.
See paired headlines and descriptions, and check the creative with your logo applied.
What draft, under review, preparing, scheduled, active, paused, completed and rejected each mean.
What can be changed while a campaign is live, and what deletion actually removes.
Impressions, views, clicks, view rate, CTR, conversions and cost per result — what to watch and when.